{"id":17830,"date":"2021-01-25T15:07:56","date_gmt":"2021-01-25T14:07:56","guid":{"rendered":"https:\/\/www.creads.com\/case-studies\/fdj\/"},"modified":"2022-03-14T15:00:31","modified_gmt":"2022-03-14T14:00:31","slug":"fdj","status":"publish","type":"creads_case_study","link":"https:\/\/www.creads.com\/en\/case-studies\/fdj\/","title":{"rendered":"FDJ"},"content":{"rendered":"<section class=\"creads-block creads-publication-hero\">\n  <div class=\"container\">\n    <div class=\"back-container\"><a class=\"back\" href=\"https:\/\/www.creads.com\/en\/case-studies\/fdj\/\">&lt; Back to case studies<\/a><\/div>    <h1>\n      FDJ (Fran\u00e7aise des Jeux)    <\/h1>\n    <img decoding=\"async\" class=\"cover\" srcset=\"https:\/\/www.creads.com\/wp-content\/uploads\/2021\/01\/Capture-de\u0301cran-2021-02-04-a\u0300-17.15.35.jpg 750w, https:\/\/www.creads.com\/wp-content\/uploads\/2021\/01\/Capture-de\u0301cran-2021-02-04-a\u0300-17.15.35.jpg 2000w\" sizes=\"(max-width: 1000px) 1px, 100vw\" src=\"https:\/\/www.creads.com\/wp-content\/uploads\/2021\/01\/Capture-de\u0301cran-2021-02-04-a\u0300-17.15.35.jpg\" alt=\"FDJ (Fran\u00e7aise des Jeux)\" \/>\n    <div class=\"content-container\">\n      <p class=\"intro\">How did FDJ succeed in proving the concept behind its Client Pro application with the help of CREADS?<\/p><div class=\"text-container\"><p>In January 2019, FDJ was looking for an innovative and efficient solution to feed daily content into its B2B Client Pro application. Thanks to the selection of the best content writers specialised in sports, CREADS beat 2 competitors to win this tender. After a year of successful collaboration, FDJ signed a framework agreement with CREADS for its new device planned for the UEFA Euro 2020.<\/p>\n<\/div><div class=\"text-container\"><p>With daily content written about sports news, personalised forecasts to advise professional clients and the creation of videos, FDJ has found its favourite teammate in CREADS!<\/p>\n<\/div>    <\/div>\n    <div class=\"numbers-container creads-countup-container\"><div class=\"number-container\"><p class=\"number\"><span class=\"creads-countup\">500<\/span><\/p><p class=\"subtitle\">Points of sale using the Client Pro application in January 2020<\/p><\/div><div class=\"number-container\"><p class=\"number\">+<span class=\"creads-countup\">10<\/span><\/p><p class=\"subtitle\">Growth points in 6 months at these points of sale<\/p><\/div><div class=\"number-container\"><p class=\"number\"><span class=\"creads-countup\">100<\/span><\/p><p class=\"subtitle\">Articles per month, written by 2 talented writers, carefully selected by CREADS<\/p><\/div><div class=\"number-container\"><p class=\"number\"><span class=\"creads-countup\">1300<\/span><\/p><p class=\"subtitle\">Professionals helped by these articles (retailers and FDJ sellers)<\/p><\/div><div class=\"number-container\"><p class=\"number\"><span class=\"creads-countup\">2020<\/span><\/p><p class=\"subtitle\">Year in which FDJ and CREADS signed a framework agreement<\/p><\/div><\/div>  <\/div>\n<\/section>\n\n<section class=\"creads-block creads-gallery\" style=\"background-color:#ffffff;\">\n  <div class=\"image-container\"><img decoding=\"async\" src=\"https:\/\/www.creads.com\/wp-content\/uploads\/2021\/01\/PS-1.png\" alt=\"Parions Sport\" \/><\/div><div class=\"image-container\"><img decoding=\"async\" src=\"https:\/\/www.creads.com\/wp-content\/uploads\/2021\/01\/PS-3.png\" alt=\"Parions sport\" \/><\/div><\/section>\n\n<section class=\"creads-block creads-steps\" style=\"background-color:#070142;\">\n  <div class=\"container white\">\n    <h2 class=\"steps-title\">OPTIMISE YOUR <br \/>\r\nSOCIAL MEDIA CONTENT <br \/>\r\nCREATION WITH CREADS<\/h2>    <div class=\"steps-container\">\n      <div class=\"step\"><div class=\"number\">1.<\/div><div class=\"line\"><\/div><p class=\"step-title\">Manage your budget<\/p><p class=\"step-text\">Complete your brief on our platform (free of charge and no commitment) and receive a quote directly.<\/p><\/div><div class=\"step\"><div class=\"number\">2.<\/div><div class=\"line\"><\/div><p class=\"step-title\">Manage your deadlines<\/p><p class=\"step-text\">Interact with an expert project manager and the creative collaborator selected specifically for you without wasting time.<\/p><\/div><div class=\"step\"><div class=\"number\">3.<\/div><div class=\"line\"><\/div><p class=\"step-title\">Enjoy your work<\/p><p class=\"step-text\">Get your projects and source files back <br \/>\r\nat the agreed time and price.<\/p><\/div>    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"creads-block creads-banner background-color\" style=\"background-color:#3e2eca;\">\n    <div class=\"container white\">\n    <h3 class=\"banner-title\">Enjoy unique creations <br \/>\r\nfor your social media like <br \/>\r\nFran\u00e7aise des Jeux<\/h3><div class=\"creads-buttons-container\"><a class=\"creads-button white\" href=\"https:\/\/www.creads.com\/en\/creation-plaform\/#socialmedia\">Discover our offers<\/a><\/div>  <\/div>\n<\/section>","protected":false},"template":"","class_list":["post-17830","creads_case_study","type-creads_case_study","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study : How FDJ managed to prove the Pro Client concept!<\/title>\n<meta name=\"description\" content=\"Between writing daily content on sports news, personalized forecasts to advise professional clients and video production, FDJ has found its favorite gaming partner 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