{"id":49975,"date":"2021-01-17T23:56:02","date_gmt":"2021-01-17T22:56:02","guid":{"rendered":"https:\/\/www.creads.com\/case-studies\/sunny-delight\/"},"modified":"2021-07-26T11:59:37","modified_gmt":"2021-07-26T09:59:37","slug":"sunny-delight","status":"publish","type":"creads_case_study","link":"https:\/\/www.creads.com\/pt-pt\/case-studies\/sunny-delight\/","title":{"rendered":"Sunny Delight"},"content":{"rendered":"
\n
\n
< Case Studies<\/a><\/div>

\n Sunny Delight x<\/span> Creads <\/h1>\n \"Sunny\n
\n

Como \u00e9 que a Creads refresca o seu ver\u00e3o com a bebida mais frutada nas redes sociais?<\/p>

Tudo come\u00e7ou com um dia de sol na Fl\u00f3rida. Foi ao ver fam\u00edlias numa praia que Dick Howard disse a Phillip Grinnel que os seus filhos n\u00e3o gostam muito de sumo de laranja por causa de sua acidez. Foi nessa altura que nasceu a ideia de criar uma bebida adequada ao gosto dos adolescentes. Estamos em 1964…<\/p>\n

Voltando aos nossos dias, a Sunny Delight entendeu o impacto que as redes sociais t\u00eam sobre o consumo de bebidas n\u00e3o alco\u00f3licas. Desde janeiro de 2020, confia \u00e0 Creads a produ\u00e7\u00e3o criativa dos seus suportes dedicados \u00e0s redes sociais (FB, Instagram, Snapchat, Tik Tok…). O objetivo \u00e9 comunicar com efic\u00e1cia, de uma forma \u00fanica nas suas redes, para aumentar o envolvimento com os seus consumidores, respeitando a sua linha de comunica\u00e7\u00e3o t\u00e3o divertida quanto louca.<\/p>\n

Esta parceria permite que a Sunny Delight partilhe conte\u00fado din\u00e2mico no centro das not\u00edcias com a sua comunidade, diariamente, durante o ver\u00e3o. Com a capacidade de resposta da Creads e a experi\u00eancia de criativos selecionados, enquanto a Sunny Delight hidrata fam\u00edlias e prepara briefings de trabalho peculiares, os criativos produzem visuais para cada rede da marca.<\/p>\n<\/div>

Para realizar os seus projetos cada vez mais ambiciosos, a Sunny Delight pode contar com a Creads e os seus gestores de projeto. Estes \u00faltimos analisam o briefing atrevido e algo louco da Sunny, contribuem com o seu conhecimento de rede e selecionam especialistas criativos da \u00e1rea e da ind\u00fastria.<\/p>\n

Os criativos, especialistas por tipo de rede, s\u00e3o respons\u00e1veis \u200b\u200bpor aplicar os c\u00f3digos gr\u00e1ficos, editoriais e visuais para cada posi\u00e7\u00e3o, seguindo perfeitamente a vis\u00e3o da Sunny Delight.<\/p>\n

Aqui est\u00e3o alguns exemplos de cria\u00e7\u00f5es cada vez mais apetec\u00edveis que temos a certeza que as crian\u00e7as Grinnel ir\u00e3o apreciar…<\/p>\n<\/div> <\/div>\n

2<\/span> ans<\/p>

de colabora\u00e7\u00e3o social entre a Creads e o grupo Elcor<\/p><\/div>

5<\/span><\/p>

publica\u00e7\u00f5es criadas por m\u00eas<\/p><\/div>

1000<\/span><\/p>

litros de Sunny Delight bebidos enquanto l\u00ea estas linhas<\/p><\/div>

3<\/span> Mio<\/p>

de visualiza\u00e7\u00f5es nas publica\u00e7\u00f5es do m\u00eas de maio de 2020<\/p><\/div><\/div> <\/div>\n<\/section>\n\n

\n
\"Visuel<\/div>
\"Visuel<\/div>
\"Visuel<\/div>
\"Visuel<\/div>
\"Visuel<\/div><\/section>\n\n
\n
\n

OTIMIZE A SUA CRIA\u00c7\u00c3O
\r\nDE CONTE\u00daDOS PARA
\r\nREDES SOCIAIS COM A CREADS<\/h2>
\n
1.<\/div>
<\/div>

Controle o seu or\u00e7amento<\/p>

Preencha o seu briefing na nossa plataforma (gratuita e sem assinatura) e obtenha diretamente o seu or\u00e7amento.<\/p><\/div>

2.<\/div>
<\/div>

Gira os seus prazos<\/p>

Troque ideias sem perder tempo com um gestor de projeto especializado e o criativo selecionado especialmente para si.<\/p><\/div>

3.<\/div>
<\/div>

Aprecie o trabalho<\/p>

Recupere as suas cria\u00e7\u00f5es e ficheiros fonte, em total conformidade com prazos e pre\u00e7os fixos.<\/p><\/div> <\/div>\n <\/div>\n<\/section>\n\n

\n
\n

Tal como a Sunny Delight, beneficie
\r\nde cria\u00e7\u00f5es \u00fanicas para as suas redes sociais<\/h3>
Descubra as nossas ofertas<\/a><\/div> <\/div>\n<\/section>\n\n
\n
\"Visuel<\/div>
\"Visuel<\/div>
\"Visuel<\/div>
\"Visuel<\/div>
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